Archives for ‘Inside Track articles’ entries

Inside Track is the internal Microsoft news source. They do weekly articles about all sorts of MSFT awesomeness — and sometimes I get permission to share their articles externally.

With new products and acquisitions, Peter Neupert’s Health Solutions Group is working to bring medicine into the 21st century.
By Fred Albert

You can use the Internet to organize your finances, make travel arrangements, or even monitor the temperature of your home. But when it comes to managing your health care, the information superhighway is stuck in the breakdown lane. “Health isn’t in the Internet age yet,” acknowledged Peter Neupert, corporate vice president for the Health Solutions Group (HSG). “I can’t interact with my physician online. I can’t get data about myself online. I always have to fill in the same information over and over again. Aren’t there better ways to do this? We think there are.”

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All eyes are on Rob Bernard, Microsoft’s new chief environmental strategist, as he tries to green up the company, its products, and the world. In an interview, he discusses energy alternatives, the Greenhouse Gas Emissions Tool, and software’s green potential.

By Fred Albert

November 30, 2007

Rob Bernard hopes to promote Microsoft’s eco-friendly accomplishments and encourage future achievements.
Rob Bernard hopes to promote Microsoft’s eco-friendly accomplishments and encourage future achievements.
On November 1, Rob Bernard became Microsoft’s first chief environmental strategist, responsible for overseeing the company’s environmental policies as they relate to operations, products, and global leadership. A 10-year veteran of the company and a 42-year-old father of two, Bernard most recently served as general manager for ISV Relationships, a role he held for three years before assuming his current post. He spoke with Inside Track’s Fred Albert.

Inside Track: Why did you want this job?

Bernard: I think there’s a significant opportunity for Microsoft to show how software can help companies, consumers, and governments around the world address environmental challenges.

Inside Track: Do you think software’s potential in this regard is misunderstood?

Bernard: Not so much misunderstood as not obvious. We have [made] some great power management enhancements and improvements to Windows Vista and also to Windows Server. And so we have an opportunity and an obligation to help our customers really understand the great work that we’ve done and use these features to improve their power management or IT infrastructure. In addition, software can provide huge insight into inefficiencies in operations that often result in increased pollution and poor utilization of resources such as water and energy; so I can simultaneously drive down my operational costs and my pollution levels.

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The venerable JPEG format for multimedia images has been an industry standard for some 20 years. Now, the search is on for sharper, more versatile image-coding technology, and Microsoft thinks it has developed it.
By Laurie Rowell

It took Robert Rossi’s team about five years to develop JPEG XR. Now, Rossi is attempting to persuade industry groups to adopt the technology.
It took Robert Rossi’s team about five years to develop JPEG XR. Now, Rossi is attempting to persuade industry groups to adopt the technology.
How does Microsoft, a company eyed warily by competitors and open-source advocates alike, deliver a new information technology standard to the industry free of charge and without any strings attached? Especially when that standard promises to change how we see the world, via the Internet and other multimedia sources, for years to come?

Robert Rossi, principal program manager lead for Microsoft’s Core Media Processing Group, took a crafty approach to this challenge. He stood in front of the Joint Photographic Experts Group (JPEG), the group that set the JPEG standard, at an American National Standards Institute (ANSI) meeting in February, and said, in essence, “Here is your JPEG1 successor.”

The new format, originally called HD-Photo and renamed JPEG XR (extended range) was developed at Microsoft entirely. “Internally, a lot of people would question why Microsoft gave the technology away free of charge.” Rossi said. “The truth is that an image-coding technology doesn’t survive if it has a cost associated with it, because it needs diffusion.”

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Microsoft Studios offers advanced audio and video services that match any facility this side of Hollywood. An anniversary celebration is a chance for employees to see how it can fulfill their presentation needs.
By Laurie Rowell

Daniel Orme-Doutre, consulting engineer for MS Studios, works in the facility’s technical hub where encoding and distribution tasks are performed.
Daniel Orme-Doutre, consulting engineer for MS Studios, works in the facility’s technical hub where encoding and distribution tasks are performed.
In its 10 years as the headquarters for Microsoft Studios, Building 127 on the Redmond campus has hosted historic events such as Bill Gates retirement announcement, and a talk-show host known for his suspenders and his one-on-one interviewing format.

Back during the Y2K scare, “Larry King wanted to talk to Bill Gates on January 1,” explained Bob Palmer, group manager of Studios. “Larry does his show out of Chicago, so when he gave Bill the dates, Bill said, ‘No, we can’t do that.’” Instead, Bill proposed an alternative that unnerved the King contingent: that they do the show from Redmond. When the show’s producers came out from Chicago to see the setup in Building 127, however, they quickly arranged to broadcast the program from Microsoft Studios.

“At the end of the show, their staffers asked, ‘Can we just do the show here all the time? It goes smoother and we don’t have any issues, and it’s a lot nicer than what we’re used to back in Chicago,’” Palmer said.
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Microsoft Live Labs is a catalyst for the convergence of two critical facets of technology development. The aim is to inspire new thinking and new approaches to product innovation.
By Julie Evans

Live Labs founder Gary Flake says the biggest challenge facing his group is to transfer its technology to product teams effectively.
Live Labs founder Gary Flake says the biggest challenge facing his group is to transfer its technology to product teams effectively.
Microsoft Live Labs is going to a place where few have gone before: the intersection of basic research and pure engineering. Its mission: to drive state-of-the-art Internet technologies.

Live Labs was founded by Gary Flake, technical fellow at Microsoft, who saw the need to form a trench in the middle between the long-term nature of researchers and the near-term focus of engineers.

“… there’s an intersecting point somewhere in the middle where there’s this convergence of research and engineering where a lot of interesting things happen,” Flake said. “The notion of being a little bit in the middle is one that’s a little bit awkward for Microsoft. We wanted Live Labs to be a place that was really having a home in the middle between these extremes. We apply this pattern not just on the continuum between engineering and research, but we also think about it in terms of tactics versus strategy, long-term versus short-term, horizontal platforms versus vertical engineering. In every case, we are aspiring to try to make the market connect the dots between the two extremes.”

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In his spare time, a program manager builds an application that lets his family track his whereabouts over the Internet. The cell phone app showcases Microsoft technology.
By Laurie Rowell

What do you do in your spare time? Over a four-week span, Nagi Babu Punyamurthula built an application that turned his cell phone into a beacon that beams his location to an Internet map.

0817_logo_215x48.jpg
0817_logo_215x48.jpg
“I can upload my GPS position to my server, and my family can go to the Web page map to see where I am,” said Punyamurthula.

Matching the clear simplicity of the concept, he named the application Where Am I. He envisions families using it to keep in touch with a parent or child or rescue workers using it to find lost or missing persons. Future iterations will turn phones into social networking devices and display nearby points of interest such as restaurants, gas stations, ATMs, and parks.

What started out as a hobby project quickly grew in scope, and now Punyamurthula hopes to make it a Windows Live service.

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Microsoft rises to the occasion – twice – as the National Academy of Television Arts and Sciences honors its streaming-media and 3D platforms.
By Julie Evans
Originally published by MSW, May 2007

Anantha Kancherla, left, and Amir Majidimehr represented Microsoft at the Emmy ceremony to honor technical award winners
Anantha Kancherla, left, and Amir Majidimehr represented Microsoft at the Emmy ceremony to honor technical award winners
Microsoft walked off with two shiny statuettes from the National Academy of Television Arts and Sciences this week, underscoring its achievement in digital media and Hollywood’s growing appreciation.

The awards – one for streaming-media contributions and one for Microsoft Direct 3D versions 9 and 10 – were handed out Jan. 8 at the Consumer Electronics Show (CES) in Las Vegas.

“It is a testament to the breadth of technology of Microsoft that in one evening, they receive a classic technical Emmy for their contributions to streaming architecture and an award for their contribution to game technology for the DirectX environment,” said Seth Haberman, who chairs the academy’s video games and technology panel. “It would be hard to imagine two technologies more impactful to today’s consumers.”

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“Your kid’s dead and they brought him back to life,” a parent says of MS-covered autism treatments. April is Autism Awareness Month.

By Aaron Halabe

New data from the Centers for Disease Control and Prevention suggests that one in every 150 children in the United States has an autism disorder. This neurological condition puts many children into the shadows of life by limiting their ability to speak or form relationships.

Microsoft U.S. employees’ children affected by autism disorders can receive life-impacting treatments. Providers include the University of Washington’s Autism Center, which specializes in a behavior-modification treatment called Applied Behavioral Analysis (ABA).

The disorder once debilitated Eric Brechner’s son, Peter. Now 11, Peter is one of many who have dramatically improved after years of ABA treatments.

‘He Disappeared Right in Front of Us’

A vibrant and happy baby until he was one and a half, “[Peter] then disappeared right in front of us,” said Brechner, a director in Engineering Excellence. Before treatments began, Peter did not speak or recognize anyone around him.


“He became an inanimate object and we lost him.” Brechner choked up as he characterized the impact of five years of treatments. “I mean your kid dies, right? Your kid dies. How else do you describe it? Your kid’s dead, and they brought him back to life. I don’t know what else to say.”

Brechner and a handful of other Microsoft parents composed a group who wrote letters to company executives years ago, seeking coverage to help underwrite the cost of ABA treatment, which can run $25,000 a year. After years of research and program evaluation, the Benefits team in January 2001 made Microsoft one of the first U.S. firms to provide related coverage. The benefit is available in the U.S. only.

“It was a case of us really becoming educated about autism, determining the most effective treatment … and researching how to incorporate this into the Benefits program,” said program manager Mark Stoppler.

‘It’s Arduous, but It Works’

The treatment transformed Peter from a child whom Brechner described as “an ornament in the living room” to a highly functional boy who speaks, plays with friends and attends regular public school without an aide. “Most people don’t know he has autism. It’s amazing. He’s a real success story.”

The ABA approach focuses a child’s attention in a structured, intensive, one-on-one process. Brechner offered the example of teaching a child to say “thank you.” “You give them a prompt – ‘What do you say?’ The kid says ‘thank you’ and you reinforce it by saying ‘Good job. You’re welcome.’ It’s a very structured approach: situation, prompt, response, reinforcement. That’s ABA.”

The approach is applied to other behaviors such as conscious looking, imitation, and speech. “It’s arduous, but it works,” Brechner said.

It also worked for Kris Tibbetts’ second child, Noah, now five and a half. Diagnosed at age two, “[Noah] never developed any speech on his own,” Tibbetts said. He acted out violently and regularly injured himself and others.

“He couldn’t cope with the frustration of not being able to communicate with us,” said Tibbetts, a lead Office product planner.

‘A Poster Child for Early Intervention’

The family pursued speech and occupational therapies, but once Noah began ABA therapy, “we saw dramatic improvement” – less aggression and dangerous behaviors, Tibbetts said. Therapy taught Noah to speak; helps him deal with emotional responses; and enhances his social skills, including initiating and sustaining conversations and play with peers. The boy, now considered on the high-functioning end of the autism spectrum, is poised to be in a mainstream kindergarten class in the fall.

“At this point, I consider Noah a poster child [for] early intervention. The earlier you start, [and] the better and the more intensively you implement the ABA therapy, the better.”

Although Microsoft does not mandate a bottom- or top-end age limit for its autism coverage, the number of patient visits does have a limit. Stoppler said ABA, when designed as an intensive treatment program, is “most effective” when children start at as early an age as possible. Tibbetts pointed out, though, that children with more severe autism may continue with ABA well into their teens or beyond.
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Five times Fola Adeleke-Adedoyin interviewed for an internship. He finally got it, and ultimately, his blue badge.
By Brian Donohue

Growing up in Nigeria, Fola Adeleke-Adedoyin didn’t even see the Internet or a Microsoft product until he was 15. Once he did, he knew he wanted to pursue a technology career. He had no idea, though, how much pursuit it would entail.

A middle-class background, solid academic skills, and competitive swimming talent gave him the opportunity to attend Howard University in Washington, D.C. Fola worked on a four-year degree in systems and computer science. Each year, Microsoft visited the historically black campus to interview for internships and full-time positions. Each year Fola showed up, hopeful, but left empty-handed. 

Others might have given up, but Fola didn’t. Now he sits in a Sammamish, Washington, office, wearing a blue Microsoft badge and a well-earned smile about his application developer job.
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